These models can be effective in generating interest and attracting customers in specific contexts through direct interaction.  It's important to note that bikini models are most suitable for lifestyle brands and events where swimwear aligns with the overall theme. Examples include boat shows, auto shows, and events related to beach, pool, spa, or resort industries. However, they may not be appropriate for all settings, such as corporate events. Some trade shows may even have restrictions, so it's advisable to verify the guidelines beforehand.

 

Typically, bikini models are physically attractive, approachable, and possess strong interpersonal skills. They are often educated in consumer marketing and sales, and can create a positive and energetic atmosphere.